THE FUTURE DOESN’T WAIT FOR DISTRIBUTORS
Written By:
SOIRÉ
Aug 4, 2025
We’re live. In 48 states. Starting now.
SOIRÉ has partnered with AccelPay to handle our nationwide delivery, connecting our storefront directly to licensed retailers across the country. That means no waiting on distribution deals. No overpriced resellers. No added friction.
You place your order. A nearby retailer fulfills it. Simple. Fast. Fully compliant.
And it all begins with our debut bottle: SOIRÉ Blanco.
AUGUST WAS ALWAYS THE PLAN
This drop was timed for a reason. August is the kickoff of our rollout - placements, partnerships, content, creators. It’s also the moment we start scaling access without losing intimacy.
But more than that, August 16 is National Rum Day.
If there was ever a time to introduce a category-defining Caribbean expression, this is it.
We didn’t just want to celebrate rum. We wanted to give it a new standard.
THE BLEND THAT SETS THE TONE
SOIRÉ Blanco is our first release.
Crafted with the expertise of E&A Scheer, this expression blends aged and unaged rums sourced from the Caribbean. It features rum from Trinidad and the Dominican Republic, matured up to five years in ex-bourbon barrels, and a clean column-still cut from Barbados.
It’s charcoal-filtered for clarity, bottled in Miami, and fitted with a discreet NFC chip for authentication.
No additives. No shortcuts.
It was awarded Double Gold at the 2025 SIP Awards, recognized for both taste and design by an international consumer tasting panel.
Only 2,400 bottles were produced.
WHAT ACCELPAY UNLOCKS FOR US
Our community is digital. Our discovery is social. AccelPay makes the logistics make sense.
With them, we’re able to ship nationwide while keeping the experience consistent. We can offer affiliate links, support creators, protect pricing, and make sure the product gets where it needs to go.
This also allows us to stay close to our customers. We control the story, the drop, the delivery, and the data. Every step is intentional.
ORDER SOIRÉ BLANCO
Now available at drinksoire.com
$80 all in. Shipping included.
Use code SIPFIRST at checkout for 10% off during our early release window.
SOIRÉ was never about waiting on permission.
This is a product made to move. And now, it can.
Let’s make National Rum Day count.
SOIRÉ | TASTE RUM REDEFINED | HEAD TO OUR WEBSITE | FOLLOW SOIRÉ ON SOCIALS
